Projects
Improving Engagement: Redesign That Cut Drop-Off Rates by 60%
A redesign is necessary to improve lead conversion, strengthen credibility, and improve communication of our journey and solutions. The redesigned website reflects the company’s unique offline sales model, where people (Saarthis, Field Executives, Distributors) are empowered by tech to connect brands with retailers and distributors.
Building Vault — A Smart Dashboard for FMCG Brand, Helping To Track Tertiary Sales in Real Time
A web-based dashboard for brands to manage Saarthi (In-Store workers)-led sales missions, analyse performance, optimise store-level engagement, and track incentives. The dashboard will provide a seamless experience for tracking missions, managing funds, and gaining insights into sales impact.
Fluencity-Influencer Dashboard
Fluencity is an advanced influencer marketing dashboard that helps brands discover, analyse, and connect with the right influencers. It provides in-depth data, performance reports, and seamless collaboration tools to enhance influencer partnerships.
Smart & Simple: Designing the Future of Grocery Shopping
The goal was to create a design focused on simplicity, innovation, and user-friendliness. It was a small project for a Hackathon in which I designed 2 screens with an innovative approach and secured second position.
E-commerce website for New Borns & Mother Needs
The goal was to create a simple and comforting design that is accessible for everyone—whether a mom is shopping for essentials or a grandparent is buying a gift.
This platform includes a dedicated community link, allowing new mothers to connect, share advice, and find support within a network of parents. It offers a space for connection and shared experiences for new mothers.
